Services Included
Retail Strategy
Retail Gap Analysis
Project Description
Shaping Sylvan Lake’s future with strategic retail insights to fill market gaps and revitalize the Downtown Waterfront.
MXD Development Strategists conducted a retail gap analysis on behalf of the Town of Sylvan Lake. The overall goal of the Retail Gap Analysis was to define the retail voids in the local Sylvan Lake market by understanding the retail categories that are experiencing spending leakage due to a low supply within the trade area. Pinpointing these leakage categories signaled how the retail market in Sylvan Lake can position itself in the future. The Gap Analysis also provided direction for a high-level retail development strategy, with recommendations on retail formats, locations, and potential retailers that would fit the Sylvan Lake market. A second phase of the Gap Analysis was performed to provide further detail on a retail strategy for the Downtown Waterfront area.
