Services Included
Retail Market Analysis
Mixed-Use Layout Planning
Tenant Merchandize Mix (MD) Planning
Project Description
Strategizing Wuhan’s multilevel mall development with market-driven retail planning and tenant optimization.
MXD prepared a Retail Development Strategy for the Jerde Partnership for this multilevel mall under development in Wuhan, China. The project involved assessing the size of the local retail market, as well as its growth patterns and changes in local consumer behavior. MXD determined the optimal retail development program and subsequently created detailed MD Retail Merchandise Layout Plans that best accommodate the recommended mix of tenants.
