Services Included
Market Study
Economic Impact Assessment
Development Strategy
Project Description
Driving economic impact in Spruce Grove with a strategic Gateway Town Center plan along Highway 16.
MXD was retained by the City of Spruce to conduct a Market Analysis for the 100-acre Gateway Town Center site (Special Study Area) along Highway 16; the major highway connecting Edmonton to Jasper Resort in the Canadian Rocky Mountains. The Market Analysis objectively quantified the feasible magnitude of retail, office and residential supply and demand along with a potential phasing schedule. MXD also conducted a full Economic Impact Assessment of the project assessing the direct, indirect and induced benefits for both construction and post-construction stages of the project. MXD worked closely with the City’s Economic Development Department in creating the Gateway Town Center development strategy.
